Storytelling is one of the most powerful ways to influence, teach, and inspire. But what makes storytelling so effective for learning? For starters, it forges connections among people, and between people and ideas. Stories also increase curiosity, help learners relate to the content, inspire them to take action, and encourage reflection.

Psicosoft, an international HR consulting firm, specialises in leveraging the power of storytelling and gamification to design e-learning experience solutions and evaluate talent for organisations.

“Storytelling provides a smooth experience while learning. All the content in our training solutions is unified through interactive games and activities designed to impact how employees learn,” says Jordi Ramírez, International Director of Psicosoft.

Its approaches are a far cry from passive PowerPoint presentations and interactive pdf that don’t let employees apply the knowledge in real-life. Psicosoft offers more than the table stakes when it comes to e-learning with its interactive e-learning solutions.

A case in point is its innovative virtual escape room game. As the name suggests, it provides the experience of a physical escape room, but in a virtual environment. The games can be used to build teamworking spirit and offer knowledge simultaneously. Employees start with an introductory storyline video that describes the main characters of the story. Each room corresponds to certain concepts of an e-learning course. The players must solve the puzzles and the riddles related to the organisation’s project to get out of the room. Its winning methodology promotes learning by discovery and makes the content understood easily.

Netflex is its other breakthrough offering. The ingenious solution uses a Netflix-like user interface to stream content in a series and seasons. Organisations can use this to train employees about their new products, projects, and processes. Unlike the traditional online courses, which only have informative notes or videos, Netflex turns learning content into stories that hook employees into the course.

Both these solutions are not only relevant for training existing employees. Psicosoft also uses them to evaluate and recruit new talent for the clients, which makes the solutions one-of-a-kind, from recruiting to onboarding and continuous training.

The solutions also have sharable content object reference model (SCORM) packages, which means they can be embedded into existing LMS training platforms that the clients use. However, if a client is looking for a new LMS, Psicosoft offers its own LMS platform.

Psicosoft’s third solution, Learning Meeting Point, can be used for group engagements. It can compile the reflections and opinions of the participants and put the insights in a detailed report. It is generally used to launch products, create a community to promote the development of commercial and managerial skills, or as an area for continuous training in products, processes, methodologies and compliance.
For a pharmaceutical company, the LMP program called the DAKAR challenge was created to launch a new product for dermatitis. The program aimed to design the entire project route, like the famous DAKAR off-road rally race. It provided an introductory video citing the particulars of the project, and a map that indicated the duration of the project until the final launch. The agenda for each day was displayed on the left, so the participants knew the presentation or meetings they had to attend or activities they had to carry out. After every task, the results were communicated both at an individual and a team level, which helped the company take future steps appropriately.

Psicosoft’s gamified approach proves that when employees are practically and emotionally invested, they understand concepts better and drive better results. Psicosoft aims to bring this outcome through each of its endeavours.