Holly Comlay-Manson, Director, International Corporate, ClassPassHolly Comlay-Manson, Director, International Corporate
Employers in the post-COVID-19 era are combating the disruptive effects of the talent shortage by enhancing workforce retention through end-to-end fitness and wellness programs.

ClassPass is helping companies anchor this culture with its broad and intuitive fitness and wellness memberships, enabling employers to establish a robust pillar of employee well-being and organisational growth. It aids clients in democratising holistic wellness programs that go beyond conventional gym memberships and address the workforce’s overall physical and mental health needs.

A comprehensive fitness and wellness membership, ClassPass connects employees with an arsenal of wellness activities like gyms, massage centres, spin and yoga classes, salons and spas, and nail art studios.

“Our goal is to revolutionise the corporate wellness landscape and enable employers to make wellness accessible across their workspace, establishing an environment that promotes health, happiness, and well-being,” says Holly Comlay-Manson, director of international corporate, ClassPass.

Comlay-Manson notes that the days of wellness programs exclusively offering discounted gym memberships are gone. Employee fitness needs have evolved, pushing employers to think outside the box and provide a wellness solution that suits their entire workforce. This is especially true in the current landscape, where employee retention and attraction are pivotal in maintaining business continuum.

ClassPass offers the largest health club aggregator with numerous club partnerships, comprising over 30,000 studios and gyms, and 5,000 beauty salons and spas, worldwide. This extensive network allows employees to choose a fitness routine that fits their lifestyle. Whether breaking a sweat, taking a mindfulness break with meditation or yoga, or scheduling a self-care appointment, the ClassPass membership covers a wide variety of needs. It eliminates the requirement to maintain multiple memberships across disparate providers.

Employers can wholly or partly subsidise ClassPass memberships for their workforce. Enrolled employees receive monthly credits, which they can use to book their preferred classes and appointments. These credits give users the flexibility to use their subscriptions as they please, enabling easy filtering for time, type of workout, and specific location, along with efficient scheduling of desired wellness activities.

Setting ClassPass apart from its contemporaries is its social element feature, which allows employees to invite their friends to join them. This provides an added benefit to users who can earn credit rewards for signing up their peers, which boosts the wellness program’s impact and accessibility across the workforce.

Our goal is to revolutionise the corporate wellness landscape and enable employers to make wellness accessible across their workspace, establishing an environment that promotes health, happiness, and well-being

Beyond its prowess in making wellness accessible for all employees, ClassPass follows ‘the happier, healthier a staff, the more likely they will stick around’ mindset, exemplified through its focus on helping clients increase employee retention rates. Its team believes when employers and employees find common ground in understanding each other’s wellness, it promotes a healthy environment that can reduce employee stress and sick leaves.

A recent survey perfectly highlights the positive impact of ClassPass membership, demonstrating how 89 percent of subscribers obtained an increased productivity rate by regularly exercising, and 96 percent were considerably less stressed.

In a market ripe with candidates seeking companies that emphasise their employees’ mental and physical wellness, one ClassPass subscription can transform businesses into workplaces that retain and attract the best talent through a holistic wellness program. It also aids in improving their business’s appeal for the growing millennial talent pools, assisting them in cutting through the noise and hiring the best-suited candidates.

Driven by an ethos to ‘make wellness accessible to all,’ ClassPass alleviates the pressure on employers to establish impactful physical and mental well-being. Equipping workforces with the tools they need to manage stress, it is poised to continue reducing employee burnout and help employers maintain high levels of innovation and creativity within their businesses.