Richard J. Cho, Senior Director, Cesna Group Inc.Richard J. Cho, Senior Director
“Our team of multinational, multilingual career-placement consultants is the force behind linking top-level candidates to the best companies worldwide,” says Richard J. Cho, senior director of Cesna Group. Consultants at the multinational talent recruitment company, Cesna are experts in bringing strong and dynamic leadership that drive business initiatives into new markets. Whether expanding business operations overseas or launching new products, the team finds market-savvy and multilingual experts, setting clients up for success from the start. Each team member is proficient in two to three languages, enabling the company to facilitate successful communication and collaboration with clients across the globe.

Cesna specializes in identifying and recruiting C-level executives and senior-level employees, including directors, managers, and SVPs, across the Asia-Pacific region, China, and the U.S. It caters to 12 markets, including healthcare, consumer and retail, manufacturing, engineering, supply chain, and financial services.

“We recognize the importance of an entrepreneurial spirit for a company’s success in a competitive new market and identify leaders who exhibit unparalleled entrepreneurial traits to turn that vision into reality,” says Cho. “We leverage global resources and local strength to assure a higher success rate.”

At Cesna, exceeding client expectations through superior recruiting services is the norm. Its business model—shaped by client needs and feedback over the last two decades—enables the company to fine-tune recruitment services, giving its consultants a natural edge in understanding complex marketplaces.

Swift response time is another critical differentiator. Its consultants respond to client requests within four hours and quickly evaluate workforce compatibility, corporate cultures, personnel strategies, and organizational structure. This systemic study of requirements enables them to determine the best approach for meeting staffing needs and recommend suitable job applicants. Clients also rely on Cesna consultants due to their commitment to protecting their organizations’ and potential candidates’ interests by maintaining confidentiality for each recruiting position.

The company drives greater satisfaction and long-term outcomes for clients by finding successful and motivated candidates who can adapt and address any challenge. It continues to build new and valuable connections between talented professionals and corporations worldwide.

Dedicated to building a strong community, Cesna upholds its CSR commitments by participating in Global Charity Day campaigns and supporting local communities. It sponsors the China Shanghai Emerald Football Club for essential equipment and kits and arranges transportation for matches to foster integrity in the community through sports.

The company also keeps track of industry trends and disruptions. For instance, the pandemic-induced changes in the work environment have brought up new challenges pertaining to employee engagement. In addition to revamping hiring methods, business leaders are tasked with maintaining productivity and efficiency while ensuring active company culture adoption among employees in remote and hybrid environments.

We recognize the importance of an entrepreneurial spirit for a company's success in a competitive new market and identify leaders who exhibit unparalleled entrepreneurial traits to turn that vision into reality

Cesna held a CFO Roundtable meeting in May 2023 to shed light and start the dialogue regarding the paradigm shifts in workplaces with its clients. Team Cesna found that only 50.4 percent of office space is used, as many prefer remote work. Companies have started adding more benefits like free meal programs and creating special lounge areas and hot desks as part of ‘back-to-office’ activities.

Apart from solving workplace challenges, it continuously explores novel approaches to bridge the talent gap between organizations and leaders. In the past decade, Cesna has hosted 20 different job fairs around the globe, including in New York, Los Angeles, Seoul, and Shanghai. By extending its network of professional candidates, the company continues to grow its internal database to address the increasing recruitment needs across different industry verticals. Driven by a passion to impact society positively, coupled with its domain expertise and experience in handling local and international markets, Cesna continues to be a stalwart in country-specific recruitment.