BlissPoint Consulting
Helping Companies Excel as Social Sellers in the Digitalfirst World

In today’s interconnected digital world, LinkedIn has emerged as the go-to platform for professionals seeking to expand their network, forge meaningful connections, and propel their careers to new heights.

Developing an authentic voice while communicating via LinkedIn then is important for building relationships. To create efficient social selling, business professionals must master the art of creating online connections. However, navigating the intricacies of LinkedIn and harnessing its full potential can be a daunting task for many.

“Before engaging in upfront virtual interactions, professionals should discover, explore, and appreciate prospects’ online presence to strengthen the connections. We specialize in helping master those skills and leverage the language of social media to extend their voice, vision, and message,” says Richard Bliss, CEO of BlissPoint Consulting.

Driven by the aim to alter how business professionals use LinkedIn to engage with the world, BlissPoint Consulting offers one-to-one executive coaching and in-depth team training. It assists clients’ salespeople, executives, HR officials, and marketers in navigating the principles, actions, and algorithms of building connections. This helps them develop an authentic voice, engage seamlessly with others online, and create a true culture of social selling.

“Business professionals know how to engage others when in person. Through our relationship sales training, we help them take those skills and blend them to meet the needs of LinkedIn, one of the most efficient online business tools,” says Bliss.

BlissPoint Consulting’s services are also instrumental in helping clients cut through the noise of spamming and phishing while making connections. For example, if a recruiter wants to connect with potential candidates, it helps them filter digital fraud and connect with authentic individuals who can add value to the company.

Engagement at BlissPoint Consulting begins with in-depth research on clients’ employees, understanding their job roles, experience, professional needs, and LinkedIn track record. The training is customized to their specific requirements, enabling seamless adaptation. Actionable items are provided during the training, allowing for immediate implementation on LinkedIn to achieve desired results even before the training ends.
BlissPoint Consulting offers threetiered, multi-day training seminars to educate clients’ professionals. Leveraging its expertise in social media algorithms, the firm helps clients understand how their actions on other platforms affect their digital identity on LinkedIn. It empowers clients to leverage the algorithms to their advantage, enhancing their LinkedIn connection-building abilities and helping them seize opportunities.

The training seminars begin by assisting clients’ professionals in preparing their digital identities to seek the best opportunities on LinkedIn. Recognizing that the platform’s algorithm primarily treats all profiles as job seekers, BlissPoint Consulting helps clients create profiles as effective communication tools aligned with their job roles. It assists them in structuring their LinkedIn usage and online behavior to earn rewards from the platform’s algorithm and gain exposure to a larger audience.

BlissPoint Consulting also assists business professionals in understanding how to coordinate their actions on LinkedIn with other team members. This ensures their voices are cohesive, helping the client expand their reach and build their brand.

BlissPoint Consulting’s capabilities were best highlighted when it assisted a security company in brand building, market penetration, and establishing thought leadership. By guiding the client’s leaders, conducting company-wide workshops, and developing a tailored social media marketing plan, BlissPoint Consulting propelled the company to become the most active brand on LinkedIn in the U.K. within a year, ultimately helping them achieve their goals.

What differentiates BlissPoint Consulting is Richard Bliss’s long-standing experience in social media, communication, and the security space. As a recognized author and industry expert, his holistic understanding of clients’ challenges fosters trust and enables clients to embrace the firm’s offerings.

BlissPoint Consulting’s efforts to leverage the LinkedIn platform as a tool to foster relationship management and assist clients in performing optimally make them a leading choice for professionals looking to elevate their LinkedIn presence and social selling capabilities.